Andi Brand
THEY ASKED
ANDI is an independent, family-owned handbag brand designed and run by Andrea Weinberg and her husband James Mayo. ANDI needed to establish a consistent messaging strategy, and update the brand’s look in order to feel as premium as the bags themselves.
WE ANSWERED
Gravy Boat Regatta established a coherent messaging strategy and visual identity for the ANDI brand, and then helped ANDI pull that through to their website and social media feeds. We designed a new site, and we shot a bunch of new product shots and video content. Today, ANDI is consistent across every consumer touchpoint and growing year over year.
CREATIVE SERVICES
Brand Positioning
Visual Identity
Voice Identity
Web Design
Photography
Video
Animation
Stop Motion
Social Media
CREDITS
Creative Direction | Jonathan Campo + Henry Mathieu
Art Direction + Graphic Design | Jonathan Campo + Missy Bruno + Marion Favier
Photography | Nick Suttle
Illustration | Michelle Nahmad + Lily Fang
Animation | Lily Fang
Copywriting + Voice ID | Henry Mathieu
Let’s Talk
If you need some brand work and/or a new website, Gravy Boat Regatta bills on a project basis. If you need ongoing creative services, we can set up a retainer. We often function as the external marketing department for companies that have ongoing advertising and design needs, but don’t want to recruit and staff an internal marketing department.